Marketing agency cost guide
What it usually costs to hire a marketing agency in the US. Typical industry estimate, not a quote from any firm on this list. Not an average of firms on this list. Nobody pays to be ranked.
13 marketing agencies are on the list in the US. The ranges below are typical industry estimates. Typical industry estimate, not a quote from any firm on this list. They are not an average of those firms.
A price next to a firm's name is one that firm published. If a firm is not in that list, it did not publish a price. This page does not invent one. On the list and on each profile, a firm with no published price shows Estimated: $8,000–$25,000/mo, typical for US marketing retainers; not a quote.
| Engagement | Typical industry estimate | What that usually covers |
|---|---|---|
| A single campaign or a light retainer | $3,000–$8,000 a monthTypical industry estimate, not a quote from any firm on this list. | One primary effort: a launch, or a small always-on program. Production and media are often extra. |
| Ongoing full service | $8,000–$25,000 a monthTypical industry estimate, not a quote from any firm on this list. | Brand, campaigns and content for one company, with a named team and a monthly report. |
| Multi-brand or national program | $25,000–$75,000 a monthTypical industry estimate, not a quote from any firm on this list. | Several brands or markets, or a media budget that needs its own planning. Media spend is separate. |
These bands are national typical estimates for the United States. They are not an average of the firms on this list. The only number attached to a named firm is one that firm published.
What moves the number
- How many channels are actually in the monthly work, not on the capabilities page.
- Whether design, video and copy are included or quoted as production.
- Whether media spend is planned by this team and paid separately.
- How senior the people on the account are, and how many accounts they already hold.
Compare proposals on the same written scope. A lower monthly number that excludes production, media or the person who does the work is not a lower price.
Prices firms on this list have published
Copied from the firm’s site or from Clutch. These are not estimates, and they are not quotes for your job.
None of the 13 firms on this list publish a price in the sources checked for these profiles. The bands above stay estimates.
Describe the job. One marketing agency writes back.
Tell us what you sell, what is not working, and what done looks like. We read it and ask one provider — from this list, or from the publisher’s bench — to contact you within a business day. Asking is free. You do not have to hire them. Nobody else gets what you wrote.
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